Design Challenge

This project consisted of creating an original logo for a client. This logo had to stand out on the road from other transportation companies. The client specifically asked for a wolf to be the primary icon for their logo. 

Design Solution

After ideating various designs, the client chose to go with the logo that incorporated a wolf guiding the road. For this logo design, I took the creative direction of making it chrome so it is recognizable and distinguishable from other transportation companies on the road. The chrome treatment adds a layer of sophitication, while the black and white logo can be used for collateral materials.